Put simply, social media is primarily online media that allows instant and social interaction.
Changes to Twitter that will see individuals and businesses able to create longer tweets will come into effect on 19 September, the company has confirmed. For many, the 140 character limit is a struggle – particularly when talking to more than one person at a time. But Twitter didn’t want to specifically extend the...
7 Hashtags to Follow With the 2016 US presidential election inching closer, candidates are ramping up their social media efforts. While 2012 was considered the first social media election, its 2016 successor will likely blow it out of the water in terms of engagement and overall impact. Below are seven election-related hashtags to follow...
Microsoft has announced that it is buying the professional social networking website LinkedIn for £18bn in one of the biggest tech deals in history. LinkedIn’s share price rose by 50% when the news broke. Analysts say the deal will help Microsoft boost sales of its business and email software. Ever had one of those...
Microblogging site Twitter is to stop counting photographs and links in its 140-character limit for tweets, according to a report from Bloomberg. The change could be made within the next two weeks! The company has not yet commented on the report. But in January, founder Jack Dorsey said Twitter would explore ways of enabling its users to...
Images Unlike on Twitter where you can choose to include an image in your tweets, adding an image is required for you Facebook post/ad. The recommended size of your images should be 1200 by 627 px. Facebook lets you choose up to 6 images to show in your ad, this will rotated as the...
Snapchat, the video and picture messaging system that has exploded and changed the way in which we communicate with each other. More and more our society is in constant need of accessing information on their own time- getting what they want, when they want it. Snapchat fits this niche perfectly; creating a communication system...
LinkedIn Advert Types Like Twitter & Facebook, with LinkedIn you have the choice to create either an Ad or a Sponsored Update. An ad is like your standard banner advertisement: it contains a picture and not much text, placed on the side of the screen. Here is what the ad would look like in...
You have a choice between several different options if you a looking to pay for advertising on Twitter. Promoted Tweets, Followers (Promoted Account), app installs or engagements, or video views on Twitter. When deciding between the options, think about what your goal is. Do you want people to view your blogs or visit the...
There are 3 levels to a Facebook ad campaign. The creation of the ad campaign begins with setting the objective of your campaign, then goes into deciding who you want to target with the ad and what pricing to set. The campaign finishes with the creative aspect of choosing images, and writing the copy....
…that Maximises Your News Feed Exposure Here are a few tips and tricks on how to boost your business on Facebook! There are 40 million active business pages on Facebook, which only 2 million actively advertise. Facebook is not only over taking youtube for video, but taking over for email and television (by 10 times). Mobile...