As web designers, we are often posed with the question of why a company should avoid using Wix, Squarespace or similar solutions for website creation. At first glance, it may appear to be an appealing option. They entice you with their user-friendly interface that allows you to easily drag and drop your content into...
Client Focus: Tourguide Systems
We have had a longstanding partnership with Tourguide Systems, starting from their brand development as a trading style of Apple Sound Ltd. Our collaboration began by creating a logo that accurately represented their products for both the hire and buy industries. As part of their marketing strategy, Tourguide Systems approached us to build their...
The Importance of Fresh Content for Your Website’s Success
In the ever-evolving digital world, where information is constantly at our fingertips, the need for fresh and engaging content on your website cannot be overstated. By consistently updating and refreshing your website’s content, you can attract and retain visitors, improve search engine rankings, establish thought leadership, and ultimately drive business growth. Enhancing Search Engine...
Client Focus: Hummingbird Hearingcare
Our relationship with Hummingbird Hearingcare began when they reached out to us, attracted by our proximity to their head office in Tarporley, Cheshire. However, over time, our collaboration has blossomed into a strong and ongoing partnership that continues to thrive. During our initial discussions with Hummingbird Hearingcare, we took the time to understand their...
The Significance of Brand Consistency
In today’s highly competitive digital landscape, establishing a strong and recognisable brand presence is crucial for businesses aiming to succeed online. Brand consistency plays a pivotal role in achieving this objective. Consistency across all digital marketing channels, from social media to websites and advertisements, is vital for building trust, fostering customer loyalty, and standing...
Client Focus: Grimster Planning
Grimster Planning, a start-up business in a competitive industry, approached us with a clear goal: to establish a strong and prominent brand identity. Recognising their industry expertise, we collaborated to create a logo that struck the perfect balance between modernity and conveying their experience and longevity. With their focus on offering creative and practical...
Why you Should Ensure Your Branding is as Strong as it can Be
In today’s competitive business landscape, having a strong brand identity has become more critical than ever. It can mean the difference between success and failure in a crowded marketplace. Your brand is the face of your business, and it communicates your values, mission, and personality to your target audience. Firstly, a strong brand identity...
Client Focus: Metropolitan Insulation
Give the Dog a Bone has been working closely with Metropolitan Insulation, one of our longest-standing clients, for many years. Our partnership began when they found us via Google and chose us as their marketing agency. Since then, we’ve developed a close relationship with Metropolitan Insulation as they’ve grown from a small office to...
Why Organic SEO is so Important
In the ever-evolving landscape of online marketing, search engine optimisation (SEO) continues to be a crucial component in helping businesses succeed. In 2023, organic search engine optimisation is more important than ever before. Organic SEO refers to the process of optimising your website and its content to appear higher in search engine results pages...
Client Focus: Define Food & Wine
Our longstanding relationship with Define Food & Wine is a testament to the power of a simple transaction and a fruitful business partnership. In 2000, Define Food & Wine was founded by Jon Campbell, and it was there that Russ Sidebottom, our co-founder, went to purchase some wine. They struck up a conversation, and...