A content management system (CMS) is a software application that allows users to create, manage, and publish digital content, typically on websites. A CMS provides several advantages to users, including increased efficiency, flexibility, and scalability. In this blog post, we’ll explore some of the key benefits of using a content management system. Simplified Content...
Simplify your Online Marketing Campaign
Online marketing can seem like a blur when you’re used to more traditional forms of advertising. We’ll admit, it probably doesn’t help that we use so many acronyms such as PPC, SEO and CRO. It makes online marketing seem endlessly complicated, when, in reality, there are simple steps you can take to streamline your campaign...
Minimising Your PPC Costs
Pay-per-click advertising is one of the most powerful tools available for online marketers, giving companies of all sizes an opportunity to reach their audience quickly and efficiently, whatever their budget. The accessibility of PPC makes it easy for anyone to run their own campaigns, but costs can quickly mount if you don’t follow best...
The CMS Choice: Drupal vs WordPress
When making a decision about which Content Management System is best for you and your business, there are many different factors to get your head around. Generally, you have two main choices, which are Drupal and WordPress. Both of these systems have benefits and draw-backs, so really, the decision is left up to which...
CMS vs Static Websites
One of the most important decisions you need to make when having your website built is deciding whether you require a Content Management System (CMS) or a static website. Although, this is an important decision to make the right choice is actually quite easy – You simply need to decide whether you would like to...