You’ve probably heard the term but what does it actually mean? What is it? Responsive web design is a modern approach of creating a website which provides an optimal viewing experience no matter what the device. For example, if a responsive website is viewed on a mobile phone, you as the will not need...
Ways to Improve your Websites Search Engine Rankings in Five Easy Steps
If you’re looking to improve the basic search performance of your website, then this blog will be extremely useful! Follow our five suggestions to improve your search engine optimisation and watch your website rise to the top of the search engines. Keywords are Key The number one driver of visitors to your website is...
Does Your Business Need a Marketing Agency?
Marketing Agencies have the ability to prove ROI on your marketing activities. Proving ROI on marketing activity is not an easy thing. If specific measurement is what you require, become a true partner with your agency and the results will be magical. Marketing Agencies can present you in a better light than you could...
Email Marketing Pros & Cons
Whether your company already uses email marketing or you are trying to decide if it’s a good strategy for you, there are some pros and cons you should consider. PROS Email Marketing is affordable, depending on the size of your data set you could pay from £30 – £150 + VAT per month to...
The Importance of Business Blogging
Effective content marketing is all about the pull, not the push. Business blogging is a great way of achieving this. In fact, marketers who implement a strategic blogging game plan generate up to 67% more leads than those with no clue as to what they are doing, which is why you need to keep...
2017 Top Tips For Marketers
Successful content marketers experience 7.8x more website traffic than businesses that don’t produce quality content While high-quality content is difficult to produce without the skills and knowledge, the outcomes of it can be very rewarding. People who succeed at becoming leaders in the world of content marketing are producing compelling and engaging content. The...
Impacts of Cloud Computing in Online Marketing
Cloud computing continues to change the way businesses conduct business. Internet marketing has greatly been impacted by this new trend. This is because of the numerous benefits that cloud computing offers such as transforming the way marketers interact with customers. Cloud computing has also made the storage as well as the distribution of data...
How To Use Twitter For Your Business
In 2008, a small ‘micro-blogging’ platform, Twitter, was slowly starting to gain momentum. Limited to only 140 characters. Fast forward to 2016 and whether you love it or hate it, you’re probably on Twitter too. It’s found a firm seat in the top three most popular social networks in the UK, with a global audience...
‘The Agony Of Trying To Unsubscribe’ – James Veitch
Here at Give The Dog A Bone we’d hate to bombard you with unwanted emails! We thought you’d appreciate this short clip of how to deal with pestering email campaigns! It happens to all of us: you unsubscribe from an unwanted marketing email, and a few days later another message from the same company...
Producing Quality Content
Content is what inspires, educates and compels your users. It inspires them to try new things, educates them to take action and encourages them to come back for more. It also helps search engines to pick up your website for certain search phrases and terms. The challenge is that now your users are expecting...