A content management system (CMS) is a software application that allows users to create, manage, and publish digital content, typically on websites. A CMS provides several advantages to users, including increased efficiency, flexibility, and scalability. In this blog post, we’ll explore some of the key benefits of using a content management system. Simplified Content...
Web Design: Why it’s so Important!
Web design is the process of creating and designing websites. It encompasses everything from the layout and structure of a website to the colors, fonts, and images used. In this blog post, we will discuss the importance of web design and how it can help your business succeed. First, let’s talk about why web...
Find your perfect match and work with us
Find your perfect match this Valentine’s and get in touch to see how we can help you and your business. Since 2004 our business has continued to grow by successfully helping to grow the businesses of our wonderful clients. Our mission is to serve our clients with creative yet practical strategies that are tailored...
What is influencer marketing
Influencer marketing strategies are more difficult to navigate than ever as a brand, but we’re here with a guide to making sense of it all. Influencer marketing is an invaluable way of promoting your brand by leveraging the credibility and trust between influencers and their followers. Through endorsements from these trusted sources, brands can...
Marketing trends to look at in 2023
To help businesses build cutting-edge and competitive marketing strategies in 2023 the team at Give The Dog a Bone have put together a guide of marketing trends to watch in the next year. Influencer marketing will evolve Influencer marketing really picked up steam in 2022, 89% of marketers who currently engage with influencer marketing...
Is your website hard to navigate?
Your website should be a guided tour for your users, not a journey without a map. You want your users to have an easy and effective journey that allows them access to information quickly. If they are unable to find what your business offers, how you can be contacted or other key points of...
New Year, New Website!
Your website is like an ongoing conversation with your audiences. It’s the 24/7 face of your business, so it should always be communicating and representing you in a powerful manner. Taking some time every now and then to evaluate how effective it is can make all the difference between capturing attention or losing potential...
SEO For Beginners
What is Search Engine Optimisation (SEO)? SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to...
Social Media Audiences for Small Businesses
Understand your audience If you don’t know who your audience is, it doesn’t matter what tools and apps you have in place. So, the first step is to define your target audience. Take your typical customers. Are they male or female? What age are they? Are they Millenials, Gen Xers or baby boomers? Where...
Responsive Web Design Explained!
You’ve probably heard the term but what does it actually mean? What is it? Responsive web design is a modern approach of creating a website which provides an optimal viewing experience no matter what the device. For example, if a responsive website is viewed on a mobile phone, you as the will not need...