Search Engine Optimisation

An effective SEO strategy is essential for every business that is looking to operate online. Imagine investing thousands of pounds on a beautiful looking website that no one will ever see!

It may surprise you to learn that only 0.78% of Google users look past the first page of search results. This basically means that you're losing out on a lot of prospective clients and income if your website isn't optimised for search engines.

For your Cheshire based company to thrive online, it is essential that your website ranks highly in all of the main search engines, as search engines account for almost 90% of all website traffic. The technique used to raise the volume of visitors and sales your website brings in is called search engine optimisation.

Prospective customers will know what they are looking for and will begin their search online. Making sure that potential new clients can quickly find your website is essential if you want your business to flourish above the competition.

Our years of experience makes us the ideal choice to elevate your website to the top spots on the major search engines. Since we launched in 2004, our team have developed tried and tested techniques that have proven to be effective for all business sizes and industries.

However, we haven’t rested on our laurels and we constantly keep an eye on changes to Google's algorithm to ensure that we are utilising the most recent SEO strategies to deliver the outcomes you want. Our main goal is to ensure that potential consumers can find you quickly but we also stave to ensure that once they get to your website, they become enquiries by combining our organic SEO approaches with high-quality website design.

Understanding Search Engine Optimisation (SEO)

No matter how user-friendly search engines are, they are still machines. SEO removes any obstacles that would prevent those bots from finding and indexing your website, making it easier for it to appear in search results. Effective SEO makes your website more visible by allowing search engines to easily assess the relevancy of your content in relation to a keyword search.

Search engines are becoming more sophisticated, users are consuming content from a range of platforms and devices, and the digital landscape—and SEO in particular—has evolved dramatically over recent years. As such, the technique is not limited to identifying issues with buggy or broken code.

Over the years, we have grown into one of Cheshire’s go-to SEO companies, assisting small and medium-sized businesses in expanding their online presence. Our SEO team will look over your website to see how we can improve both on and off page performance.

Our SEO services include:

Keyword Research

The local SEO keywords you should be focusing on will be determined by us through market research and competition analysis of other websites in your industry.

Competitor Analysis

We closely examine the actions of your competitors. This is an important part of all SEO because we can't create a strategy to outsmart them if we are heading into the campaign blindly!

On-Page SEO

The technique of improving website aspects that are essential to visibility and user experience is known as on-page SEO. In order to increase your website's relevance for a certain set of target keywords and generate organic traffic (visits) and possible leads, on-site SEO is crucial.

Off-Page SEO

When we talk about off-page SEO, we’re talking about a variety of strategies you use off your website to raise its domain authority. One of the main off-site SEO strategies is link-building, which involves creating links to your website from reputable directories and third parties to raise the authority and trust of your domain.

Why not talk to us?

Are you trying to get some direction or support to make sure your SEO is effective as it can be? Could you benefit utilising the skills of a specialised SEO team? If any of this describes you, schedule an appointment with our Cheshire based team today.